Got Lingo? The Terminology of Marketing with
Articles
BY BONNIE JO DAVIS
Every field or discipline has its own specialized vocabulary and
marketing with articles is no different. Understanding and using the lingo
of marketing with articles will help you get the most out of this brilliant
technique. Continue reading below for a set of terms and definitions for
marketing with articles.
Article Announcement Newsgroups/Lists - Email lists that accept article
submissions from subscribers. Some newsgroups only accept articles in one
narrowly defined topic while others will accept any topic.
Article Directory/Archive - A website that accepts article submissions
in a large variety of topics and organizes them by category. A few of these
sites require you to pay to have your article archived on site.
Autoresponder - An email message that is sent automatically when an
email is received to the email account address. It is also used by authors
in automatically delivering properly formatted text article submissions to
editors.
Bibliography - A list of websites, books and articles referenced in an
article or publication.
Byline/Resource Box - A four or five line biography and contact
information for the author of an article.
Copyright Notice - A one or two line statement that should be included in
every article that includes the copyright symbol, date and owner.
Essay - A short article on a single subject written from the author's
personal viewpoint.
Ezines - Periodically published electronic newsletters delivered by
email.
Ezine Directories - Online directories of periodically published
electronic newsletters.
Ghostwriter - An accomplished writer who researches and writes an article
on an assigned topic under someone else's name.
Paid Market - A publication that pays writers for articles. Paid markets
often require original, unpublished articles.
Point of view - The perspective from which an article is written.
Query letter - A brief letter often sent by e-mail to an editor that
proposes an article topic and content for publication.
Reprint guidelines - A set of guidelines that are determined by the
author that must be followed in order to reprint an article.
Style guide - A document specifying the details of writing style such as
punctuation, spelling and capitalization, etc.
Syndication - The process by which a web site is able to share
information, such as articles, with other web sites.
Synopsis - A general overview or summary of an article.
Writer's Guidelines - A set of guidelines determined by the publisher
that outline requirements for articles such as topic, format, length, etc.
Learning these terms is required homework if you're just beginning to
market your work. After all, this is our lingo... real words for real
writers. Singing our ABC's fuelled us towards writing, knowing our lingo
propels us towards success in marketing with articles that sell.
Copyright © 2004 Davis Virtual Assistance
Bonnie Jo Davis is the author of the
ebook
Articles That Sell: Use The Best Kept Secret On The Internet To Promote
Your Business For Free!
 |
