Pretty busy writing something (you’ll hear about it soon!), so I’m still tapping vintage Wordpreneur content. Good thing I’ve assembled a decent collection through the years, with many pieces ageless. Like this one from Yanik, for instance, which manages to pack more than what you’d expect from such a relatively short article. — EES
By Yanik Silver
Advertising is expensive. And it costs you the same amount of money to run an ad (or mail a letter) that brings in 2 customers as one that drives in 20 customers. So that difference is in your ad (or letter).
Let’s say you’ve come up with what you think is a good ad (powerful headline, good offer, sizzling copy, etc.), now you’re ready to test.
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Popularity: 40%
We’re venturing into vintage Wordpreneur content territory again. Although not all that old in the grand scheme of things, what I always find striking is that, despite the obvious changes in some tech and jargon, the basics stay pretty much constant. There’s an idea generator for you: Just go back through old issues of magazines and bring the same old stuff up to date. The markets bought it then, they’ll buy it now. Tomorrow too. — EES
By Yuwanda Black
“Do I send samples, a media kit, or just the query, postcard and/or sales letter?” As a freelancer, when you are trying to reach new clients or stay in touch with old ones, how to approach the contact can be a sticky, confusing, discombobulating journey. Having a website can solve all of these situations. How?
Outlined below are four ways a website can contribute to the bottom line success of your business.
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Popularity: 39%
Good vintage Wordpreneur article that ranks #1 on my “good article with a misleading title” list. The fact that I’ve filed this under the Self-Publishing and Promotion & Advertising categories should be a clue. — EES
By Judy Cullins
If you are not a successful author yet, incorporate the following 10 secrets:
1. Treat your book as a business.
You spend many hours creating a masterpiece to help your audience. It follows then, you need to set up a regular time schedule to market and promote it.
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Popularity: 29%
Just an FYI post of a few articles on the e-Factory blog that you may find helpful and informative:
Blogging for a Living — “Blogging is a cheap and simple way to make money on the Internet. But, you have to know what you are doing or you’ll make very little money, or worse, you won’t make any money at all. If you’re like most people, you want to start making money and profits as soon as you can.” More »
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Popularity: 41%
I collect websites.
Actually, I don’t, but considering how practically inexpensive a dot-com domain name costs nowadays and budget website hosting being so gosh-darned cheap, it’s no wonder that whenever folks look at my “portfolio” of Web properties, they think that’s what I do: collect websites.
Nope. If there’s anything I could be accused of “collecting,” it’d be dot-com domains. When a good name comes to me and it’s available, off I go to GoDaddy and register it… even if I don’t need it now, or maybe ever.
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Popularity: 38%
Another good short but useful vintage Wordpreneur “must bookmark” article from Rix “How Your Advice Column Can Build Loyal Readers” Quinn — EES
By Rix Quinn
It’s much harder to teach somebody today than it was 20 years ago. Why?
- Radio and TV, the Internet, newspapers and magazines all send us information.
- So, we’ve got less time to absorb more data, and therefore…
- The time we allot to each new message shrinks.
So, how do you climb inside a person’s brain when it’s already overloaded? I stumbled upon several techniques while researching my book, Words That Stick.
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Popularity: 29%
The book being given away away this week is a copy of Publishing Newsletters: A Complete Guide to Markets, Editorial Content, Design, Subscriptions, Management, and Desktop Publishing by Howard Penn Hudson, publisher of The Newsletters on Newsletters.
Same rules. In short, just leave a contextually substantial-enough comment on any Wordpreneur blog post (really, doesn’t take much), and you’re entered. More comments, more entries!
The winner will be randomly selected from among all comments made between now and Sunday, April 27, 2008. The winner (and another book to given away) will be announced next Monday.
Good luck!
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Write that book inside you in under 28 days flat. Get started immediately. Click here now!
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Popularity: 33%
Yes, you read that right: There are two winners of Wordpreneur’s free book giveaways this week!
Actually, one is a backup winner (the original winner never responded despite repeated contact attempts). Unbeknownst to all of you, I actually randomly generate two numbers: The first is the winner, and the second is the backup winner in case the first drops off the face of the earth never to be heard from again. Sometimes it pays to think ahead.
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Popularity: 28%
Although this vintage Wordpreneur article is parenting market-centric, the tips on creatively generating even more potentially lucrative article ideas from a seed concept are universal and make this a must re-read. — EES
By Terri Pilcher
The key to selling reprints to parenting publications is the creation of dynamite ideas followed through with professional writing. Here, I’m focusing only on finding those lucrative topics.
Most topics in regional parenting publications are straightforward: finance, parenting tips, health, sports, and education. The trick is to twist them in an unusual way.
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Popularity: 24%
Vintage Wordpreneur Article
By Jennifer Brown Banks
Talent is cheaper than table salt. What separates the talented individual from the successful one is a lot of hard work.” Stephen King
Ever wonder what the hands of fate will deal you in the way of success as a writer? Or why some individuals reap the rewards of literary recognition, while others fail and fade into anonymity?
Just as highway signs alert travelers of their impending destination, there are giveaway indicators that point to “the road to success” for writers.
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Popularity: 32%