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According to this post on the Make Money Informations [SIC] blog, the value of a blog is simply its total number of RSS subscribers multiplied by $30.98.

Hehehe. Obviously it’s a conclusion wrong on so many levels, but it is intriguing. MIM’s formula is very straightforward: Take the sale price of a blog, divide it by its number of RSS subscribers. Do that for three blogs, then get the average subscriber value.

I like its simplicity. And we can work with this to form a quick-and-dirty blog publishing business plan:

1. One of the common traits among the blogs MIMs based its sales calculations on is that they all were running off of their own domains. So, you’ll need to get one, assuming you don’t already have one. GoDaddy is where I go. Many other good services out there.
   
2. Get budget Web hosting for your blog. I use Site5. HostGator’s another I hear about. Again, lots more options out there.
   
3. Start and publish your blog, but with this clear-cut goal: Get folks to subscribe to your RSS feed. You can do that easily through Feedburner.

Let’s be conservative and value each RSS subscriber at $10 (not $30.98). How long do you think it’ll take you to get subs up to 100? 200? 500? An even thou?

I can say from experience the first few hundred is easy. Then it slows and plateaus, with growth coming in incremental periodic jumps.

So, let’s say you can do a couple hundred RSS subs fairly quickly. That’s $2,000.

Ta da! There’s your business plan. Quickly develop and run a blog, get RSS subs up to 200, then sell. You’ll get at least $2K, conservatively.

So, how many of these can you do in a year? Remember, you’re only aiming for 200 subs. An even more interesting question: How many of these can you do and run simultaneously?

Happy scheming!

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