3 Easy Ways to Find a Niche

Written on November 23, 2007 – 5:23 pm | by Wordpreneur |

I would seriously doubt it if you told me that you’d never heard the advice, “If you want to succeed, find a niche and fill it.” The gist of it’s practically commonsensical nowadays. And not only applicable to business but what we write about.

The problem for some folks is: What niche?

Some of us don’t have a problem identifying good niches. But some of us do find it quite difficult to drill down from the general to the specific.

That “drill down” comment should have tipped you off, though. Isn’t that exactly what you do topically when using an online search directory, when you move from more general umbrella categories down to one or more levels of subcategories underneath?

Of course it is… and there you go! Someone’s already gone through the trouble of figuring out a lot of niches for you. All you have to do is drill down the search directory path that interests you greatly.

Here are the three search directories I would use for this purpose:

  • ODP - Open Directory Project — probably the best of the three)
  • Yahoo! — oldie but huge, well thought out and structured
  • eBay — yes, the auction site; although product-oriented (and some services too, actually), it’s a heck of a place to go exploring for ideas around the commercial side of niches.

Like this post? Maybe you'd like to buy me a cuppa joe! It'll help keep me awake to write more, of course. Thanks!

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Tips, articles, tutorials, jobs, markets, ideas and more for freelance writers, editors, authors and publishers (on demand, online, ebooks, traditional, etc.) and other "word"-based entrepreneurs. By Eldon Sarte

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